The store was seeking an innovative and efficient marketing solution to boost sales of the recently launched Apple devices. Creating an Augmented Reality-based smartphone visualization experience turned out to be very convenient and practical.
The QR Code for this product visualization experience was printed and put up in the store and on the shopping bags. It even included additional information such as features of the new phone.
This proved to be a great solution for the store as it spared them from constantly having to explain to every prospective buyer about the device. Consumers were eager to scan the code and engage with the augmented reality experience themselves.